No two heads of hair are the same and that’s a beautiful thing. From springy coils to poker straight strands, every hair type deserves a routine tailored to its unique needs. At Hair Loving, we believe hair care shouldn’t be one-size-fits-all. That’s why our products are designed to adapt to you, no matter your texture, pattern, or porosity. Ready to unlock your best hair ever? Let’s break it down.
⸻
Straight Hair: Sleek but Needs Strength
Straight hair tends to be smooth and shiny because natural oils easily travel from root to tip. However, it can get oily quickly and is prone to appearing flat or limp if weighed down by heavy products.
What works: Lightweight hydration, scalp care, and volume-boosting ingredients.
What to avoid: Heavy butters or thick oils that can cause buildup and dullness.
Your Hair Loving match:
✨ Our botanical hair oils – just a few drops on your scalp (before washing) helps regulate oil production while strengthening from the root.
✨ Silk Renewal Shampoo & Conditioner – biotin and rosemary boost shine and help with volume without weighing hair down.
✨ Wet Hair Brush - use on dry or wet hair, detangles and adds volume!
Bonus tip: Straight hair is often fine in texture, swap your cotton pillowcase for a silk one to reduce friction and hair fall.
⸻
Wavy Hair: The Best of Both Worlds
Wavy hair ranges from loose S-patterns to more defined waves. It can be oily at the roots and dry at the ends, making balance the name of the game.
What works: Lightweight moisture, frizz control, and wave definition.
What to avoid: Overwashing (it strips natural oils) and silicone-heavy styling products that can build up over time.
Your Hair Loving match:
✨ Any of our botanical Hair Oils on damp ends before styling will nourish and reduce frizz.
✨ Shampoo & Conditioner is ideal here too, biotin adds bounce, and rosemary supports growth and scalp health.
✨ Anti Static Wide Tooth Comb, perfect to keep your waves looking beautiful, detangled and reducing frizz
Unknown tip: Wavy hair can be “trained”! Scrunch your conditioner in with water during wash day and air-dry without brushing to encourage natural texture.
⸻
Curly Hair: Hydration is Key
Curly hair forms ringlets or spirals and tends to be dry because oil takes longer to travel down the hair shaft.
What works: Deep hydration, curl-friendly oils, and gentle detangling.
What to avoid: Sulfates, alcohol-based products, and brushing dry curls.
Your Hair Loving match:
✨ Any of our Hair Oils as a pre-shampoo treatment AND as a curl sealer on damp hair.
✨ Our Conditioner can be used as a co-wash on non-shampoo days for soft, bouncy curls.
✨ Our oil dispenser makes it easier to get the oil right into your scalp!
Curly girl tip: Flip your head upside down to apply product - this gives more root lift and curl definition!
⸻
Coily/Kinky Hair: Rich, Bold, and Beautiful
Coily hair is the most delicate of all types and needs the richest nourishment. Its tight zigzag pattern makes it prone to breakage and dryness.
What works: Regular oiling, deep conditioning, and protective styling.
What to avoid: Daily manipulation, heat styling, and sulfates.
Your Hair Loving match:
✨ All of our Luxury Hair Oils - it’s a holy grail for coily hair - apply as a leave-in, pre-poo, or sealant.
✨ Use the Conditioner generously for intense hydration. Let it sit as a deep treatment once a week under a shower cap.
✨ Try our Luxury Towel Wrap to reduce frizz and damage whilst cutting down drying time!
Little-known fact: Coily hair may appear thick, but each strand is actually the finest and weakest, treat it with love, not tugging.
⸻
A Universal Rule: Listen to Your Scalp
No matter your hair type, your scalp is the soil for healthy growth. If it’s dry, oily, flaky, or sensitive - it will affect your strands. Massaging our Hair Oils into your scalp weekly not only stimulates circulation (hello, hair growth!) but also helps balance scalp health across all hair types.
⸻
Hair Loving = Hair Inclusivity
We created our products after years of real world experience with people of all hair types, from postpartum shedding to menopause induced thinning. Every bottle is crafted to adapt, hydrate, and strengthen, no matter your unique strand story.
Whether you’re rocking waves, coils, curls, or straight locks, there’s a way to personalise your routine and fall in love with your hair all over again.
⸻
Want help building your own custom routine?
Join the Hair Loving community on Instagram or TikTok and follow along for our regular hair care tips. Feel free to DM us also for personalised advice 💬
